Elevate Your Stage Presence
Get more bums on seats!
Introducing Event Marketing Bundles to help you sell more tickets to your live event!
Display Ads Boost
Capture attention with targeted display ads that shine the spotlight on your stage show.
Manage Your Reputation
Manage your online reputation seamlessly to ensure your audience sees the best of your performing arts group.
Social Posting Power
Engage with your fans and followers through strategic social media posts that create buzz for your upcoming show.
Captivating Landing Page
Drive ticket sales with a captivating landing page that showcases the magic of your stage production.
Centralized Messages
Use our Inbox web app to consolidate messages from Facebook, Instagram and email.
Chat Bot Helper
Looking to boost your sales and enhance customer experience? Add an AI powered chatbot to help sell more tickets.
Business Centre App
Gain access to our business centre app with centralized access to all your apps and performance reporting.
Snapshot Report
We'll generate a report and review our findings with you to identify gaps in your marketing and discuss optimal solutions.
For as little as $5/day advertise on Google vast Ad Network to get your event promotion in front of your potential audience.
Google Display Advertising
Features & Benefits
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Visually Appealing AdsItem Link
One of the first benefits of display advertising is that you can control your branding and messaging. Regular PPC ads are text only and have to adhere to character counts, limiting how effectively and quickly you can convey your message.
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Great for Brand AwarenessItem Link List Item 2
Display advertising allows you to get in front of consumers before they need a specific good or service from you. By the time they need what your business offers, you have a better chance of being who they consider since they’ve encountered your name time and again online.
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Generate Event AwarenessItem Link
Display advertising allows you to inform a nearby consumer of an event or promotion that being unaware, they would never be searching for it. For example a concert, a sale, an offer, a charity drive, a contest etc.
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Reach ConsumersItem Link List Item 4
Facebook is great but only 51% of Internet users use Facebook. With Google Display Ads you can reach over 90% of all internet users while they are nearby and on-the-go, checking the weather, reading the news, playing a game, watching a video or even checking their email.
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Targeted & TimedItem Link
Geofencing and Day-Parting are effective display advertising tactics. By pushing your timely advertisements through to consumers based on their current location, you can direct your advertising at people who are out now and whose purchase intent is high.
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Works with SearchItem Link
Display advertising works great in tandem with other PPC marketing strategies. 27% of consumers conduct a search for a business after seeing their display ad, and there’s a 59% lift in conversion when users conducted a search related to a display ad.
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Hi ROI (Return on Invesment)Item Link
Online advertising is very inexpensive compared to offline advertising. The average cost to reach 1,000 people with online advertising is $3 while the average cost to reach 1,000 people with traditional/offline advertising is $22 and up.
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Target When You WantItem Link
Effectively target audiences when they are more likely to act and engage. With Google Display Ads you can schedule ad campaigns for certain times of day, or certain days of the week (or both).
-
Target the Right AudienceItem Link
Show ads to the right people based on geographical location and specific demographics like age, household income and gender.
Features & Benefits
-
Visually Appealing AdsItem Link
One of the first benefits of display advertising is that you can control your branding and messaging. Regular PPC ads are text only and have to adhere to character counts, limiting how effectively and quickly you can convey your message.
-
Great for Brand AwarenessItem Link List Item 2
Display advertising allows you to get in front of consumers before they need a specific good or service from you. By the time they need what your business offers, you have a better chance of being who they consider since they’ve encountered your name time and again online.
-
Generate Event AwarenessItem Link
Display advertising allows you to inform a nearby consumer of an event or promotion that being unaware, they would never be searching for it. For example a concert, a sale, an offer, a charity drive, a contest etc.
-
Reach ConsumersItem Link List Item 4
Facebook is great but only 51% of Internet users use Facebook. With Google Display Ads you can reach over 90% of all internet users while they are nearby and on-the-go, checking the weather, reading the news, playing a game, watching a video or even checking their email.
-
Targeted & TimedItem Link
Geofencing and Day-Parting are effective display advertising tactics. By pushing your timely advertisements through to consumers based on their current location, you can direct your advertising at people who are out now and whose purchase intent is high.
-
Works with SearchItem Link
Display advertising works great in tandem with other PPC marketing strategies. 27% of consumers conduct a search for a business after seeing their display ad, and there’s a 59% lift in conversion when users conducted a search related to a display ad.
-
Hi ROI (Return on Invesment)Item Link
Online advertising is very inexpensive compared to offline advertising. The average cost to reach 1,000 people with online advertising is $3 while the average cost to reach 1,000 people with traditional/offline advertising is $22 and up.
-
Target When You WantItem Link
Effectively target audiences when they are more likely to act and engage. With Google Display Ads you can schedule ad campaigns for certain times of day, or certain days of the week (or both).
-
Target the Right AudienceItem Link
Show ads to the right people based on geographical location and specific demographics like age, household income and gender.
We'll provide you with a powerhouse reputation management web application that will help you manage and monitor reviews so don't miss opportunities to respond to your audience. We'll even make it easy to ask for reviews and display them on your website!
Manage Reviews
We'll set you up with your own social posting applications so you can schedule posts, monitor engagement and boost your social media presence. You can even use our AI engine to help you draft ideas for posts!
Post and engage with ease
Why waste all your efforts to get visitors to the event page only to have them abandon their decision to buy because the buying experience wasn't as easy as it should be. If you don't already have a dedicated landing page for your event, we'll work together to help build you one during the sales campaign. Landing pages helps reduce friction for potential ticket buyers. The page should have all the information the visitor needs especially that important "Buy Now" button! If you already have a page, we'll discuss ways to improve it!
Optimized Event Page
All-in-one-reporting! Take the headache out of sifting through reports and logins by pulling everything together in one place so you can see at a glance where you’re winning and what you need to work on. You and your team will be provided access a dashboard that hosts web apps and reporting so you're a couple of clicks away from all the tools you need! This is also where you'll be be see how your paid ads are performing!
Business Centre App
Want to gain some insight into your online visibility? Our award winning Snapshot Report, together with our analysis will provide you with actionable insight of your digital footprint. We'll identify gaps in your marketing to help improve your rating.
Snapshot Report
Our Inbox App connects with your Instagram and Facebook Messaging and email so you can be notified and respond to messages from your fans! This app is also ideal if you have staff or volunteers who share the responsibility -- No more juggling social apps to respond to fan messages.
Message Centre
Struggling with responding to inquiries after hours? Let Optix Digital Solutions arm you with a chat bot widget for your event page or website. Increase ticket sales effortlessly and efficiently.
AI-powered Chat Bot
Did you know we also offer affordable printing services? If you have a poster, flyer or show programme to print, we have you covered! Ask us for details!
Printing services
ABOUT OPTIX DIGITAL SOLUTIONS
Why choose us?
Embassy Productions Inc., the parent company of Optix Digital Solutions, has a 30-year legacy in video and marketing. Founder Alex Ragozzino's journey from freelancing to working with some of music industry's biggest artists shaped his expertise not only in video content creation, graphic design, and web technology but also in marketing, promotion and brand management.
Optix Digital Solutions is here to empower local businesses and non-profit organizations to thrive online.
About Alex Ragozzino
Alex, a theatre enthusiast since 2007 and President of The Oakville Player also successfully led marketing for The Oakville Drama Series. With varied production experience including producing several stage plays Alex's creativity brings a lot to the table! He understands all too well, the challenges producers face promoting events. His experience will help you navigate the struggles and boost your ticket sales effortlessly.
Alex's latest theatre project was his first crack at producing a Radio Play Mini-Series Podcast, based on
Bram Stoker's Dracula Among his responsibilities were, of course, marketing and promotion.
Based in Southern Ontario Canada
info@optix.digital
Optix Digital Solutions is a division of Embassy Productions Inc.
